About ELIRE
Pioneering a new class of marine infrastructure
Lux by ELIRE is conceived, engineered, and delivered by the ELIRE Group – an organisation uniquely positioned at the intersection of maritime infrastructure, clean energy, and transportation.
We develop integrated systems that respond to the evolving demands of a changing world, where destinations, industries, and operators require solutions that are not only commercially viable, but adaptable, sustainable, and future-ready.
At ELIRE, we do not see infrastructure as static. We see it as a dynamic system – one that must move with markets, align with environmental priorities, and unlock new value without compromise.
Our Smart Hub platform underpins everything we create. It is a modular, scalable foundation that enables the seamless integration of energy, utilities, and built environments onto the water. From luxury yachting to clean energy applications, our systems are designed to perform today while anticipating the needs of tomorrow.
Lux by ELIRE represents the luxury expression of this vision, bringing together engineering precision, architectural quality, and operational intelligence to redefine how premium waterfront destinations are experienced.
Built for now.
Designed for what comes next
ELIRE is driven by a simple principle: infrastructure must evolve at the pace of the industries it supports.
Whether enabling luxury yachting destinations, supporting clean energy deployment, or reimagining waterfront environments, we are committed to delivering systems that are intelligent, adaptable, and enduring.
Lux by ELIRE is not just infrastructure.
It is a new standard for how water is used, experienced, and valued.
Our work sits at a unique convergence point
Where infrastructure, energy, and mobility converge
By integrating domains, we deliver solutions that are greater than the sum of their parts, creating ecosystems rather than standalone assets:
Maritime infrastructure
Unlocking capacity and functionality on water across some of the world's most constrained coastal environments – deploying in 3 to 6 months vs traditional construction of up to seven years.
Clean energy systems
Enabling vessel connections through grid-independent power, with a single Power Hub capable of serving up to twelve vessels simultaneously, eliminating the noise, emissions, and regulatory exposure that defined conventional nearshore mooring.
Next-generation marine access
Redefining how vessels and guests interact with the shoreline. As environmental legislation and anchoring constraints reshape what is permitted on the water, our infrastructure supports the future of low-impact coastal movement, advanced tender operations, and emerging amphibious craft.
Our Group Leaders
LUKE JENKINSON, GROUP CEO
Luke is the Founder of ELIRE Group and its Maritime & Aviation ventures. A serial entrepreneur, he has successfully launched, scaled, and exited multiple global companies. Known for applying innovative and commercially driven solutions to complex challenges to go to market and add value in traditional industries.
PAUL MACKENZIE, VP LUXURY SOLUTIONS
Paul has over 30 years experience working within both the luxury automotive and marine sectors. He has been responsible for the design and development of multiple highly successful cars and boats such as the McLaren P1 and Princess Yachts X95. At Princess Yachts Paul held the positions of CTO and COO over an eight year period and therefore brings a wealth of marine experience to the team'.
ANDY KING, VP NAVAL ARCHITECTURE
Andy is a veteran naval architect with over 40 years of international project design experience. A Maritime UK Industry Ambassador, he consults on naval and commercial marine projects, including net-zero vessel retrofits and smart waterborne transport studies, for leading UK and US corporates.
SHAREENA ALI, GROUP VP PR & COMMUNICATIONS
Shareena is a communications and marketing expert with over 20 years of international experience across PR, media relations, and corporate communications. She has advised high-profile clients including Shell, ARAMCO, and Saudi PIF, and has worked across MENA, Europe, APAC, and the Americas.
CHRISTIAN JAKUSCONEK, VP ARCHITECTURE
Christian is a registered architect with over 20 years of experience. He has worked with top European firms and taught Sustainable Design. His research focuses on modular construction strategies for the European market.
STEWART MACKINTOSH, GROUP CFO
Stewart is a senior finance and investment leader with global experience across the full lifecycle of infrastructure finance from origination, execution, acquisition and exit. He has strong board-level experience and his expertise spans infrastructure, energy transition, and digital sectors.
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